Pakistan Horticulture Development & Export Company
Ministry of Commerce, Govt. of Pakistan
Messages
Message from CEO
- by PHDEC
- February 22, 2023
Pakistan Horticulture Development and Export Company (PHDEC) was created as a business support organization for the development of Horticulture sector of Pakistan. We, at PHDEC have always gone the extra mile to facilitate horticulture growers and exporters in strengthening their supply base and to equip them to take advantage of the global market access opportunities. We are devoted to add value to the already promising Horticulture sector of Pakistan and envision to make Pakistan the most competitive and efficient producer and supplier of high value horticulture products in the region. We further vow to provide support and assistance to all stakeholders in the Horticulture value chain of Pakistan.
Messages
Message from Chairman
- by PHDEC
- February 22, 2023
In pursuit of its objective of increasing Horticulture (Fruits and Vegetables) productivity and exports, I am proud to say that Pakistan Horticulture Development and Export Company (PHDEC) has provided massive assistance in increasing the capacity of growers and exporters through training and awareness activities has engaged. Resultantly, Pakistan Horticulture Development and Export Company (PHDEC) has emerged today as an efficient and active government institution. Pakistan Horticulture Development and Export Company (PHDEC) offers its full support to all stakeholders in the horticulture sector and to achieve the national objective of growth, development and growth of production, export volume and value of the sector and reiterates its commitment to leverage the potential as well.
Awareness
The Farm’s Choice
- by PHDEC
- February 20, 2023
Pakistan Horticulture Development & Export Company has always led from the front to promote and expand horticulture exports of Pakistan. Our support and expertise are always available for all the stake holders of the horticulture value chain of Pakistan. Thank you for the mention and hoping that this consignment is among many more to come.
Webinars
Mango Orchard Management for Good Quality & Yield of Mango Fruit
- by PHDEC
- February 16, 2023
Pakistan Horticulture Development & Export Company (PHDEC) conducted a webinar on the subject; “Mango Orchard Management for Good Quality & Yield of Mango Fruit”. Around 100 professionals, including farmers/growers, processors, R&D, and Academia, participated in the webinar. They were enlightened on mango orchard management with special emphases on fruit setting, fruit development, insect/pest & disease management, and nutrition management.
News
CEO meeting on Ginger Export
- by PHDEC
- January 23, 2023
Pakistan is spending an average of 80 million USD annually to import ginger from China and Thailand. Realizing the need for import substitution, Pakistan Horticulture Development & Export Company organized a consultative session on “Import Substitution for Ginger in Pakistan”. Issues related to Ginger harvesting, seed varieties suitable for domestic environment and way forward for export of ginger were discussed at length in the meeting. Dr. Kausar Ali Zaidi (C.E.O PHDEC) chaired the meeting with active participation from Pakistan Agriculture Research Council Headquaters Islamabad and Ayub Agricultural Research Institute, Faisalabad, Pakistan.
